If you have been in automotive for a while you may remember Marlboro Nissan (56k Facebook likes) as one of the first dealers that put “using Facebook for business” on the map. Besides a few superstars like these guys (they also happen to be our client) the rest of the automotive world has struggled to fetch more than a few…
Category: Auto Dealer Marketing
Internet Sales 20 Group
Thank you Sean for giving Dealer e-Process West the opportunity to participate at #is20g Internet Sales 20 Group. #seo #seo #dealereprocess #seanvbradley #dealersynergy
Instagram Hot Spots
Instagram recently added “hot spots” to their sponsored ads (two lower images) that provide interactive information about parts of the product. This month we added hot spots to our website platform (top image) as a free feature. The website must be on the 3.5 version (which is also a free upgrade ) and use our inventory system DEPi since the…
PPC Campaign Problems
PPC campaigns without constantly inspecting inventory levels are a big part of wasted budget. I searched “land cruiser” from Lake Stevens WA and Google showed “Rodland Toyota” paid ad as my key words and geo matched their campaign. Upon clicking on their ad I landed in a zero results SRP. Could be that the dealer recently sold the only Land…
“Unlock” Price Generates 42% More Leads
“Unlock” price generates 42% more leads: I’m not a friend of gimmicks, and we have seen similar “forced click” strategies work only on smaller programs like for example two stage credit apps for secondary financing websites. The “unlock” idea came after the EOM imposed requirements of having engaged the customer before disclosing discounted prices beyond factory incentives. The results are…
Dealer eProcess Chosen as Mazda Website Certified Provider
DealerEProcess chosen as Mazda website certified provider in the USA: We are now Mazda website and digital marketing certified. So many thanks to a great team of people that worked hard to make this a reality. Email us for a demo: [email protected] Yago de Artaza Paramo [email protected]