2018 TOP Rated Automotive SEM Vendor at Driving Sales Great news! @drivingsales announced the 2018 Dealer Satisfaction Awards winners today. DealerEProcess will be awarded SEM DrivingSales Awards at the upcoming 2018 NADA Convention. I personally want to thank all of our clients, & the automotive community for the recognition and prestigious awards. Yago de Artaza Páramo [email protected]
Month: February 2018
Dealer eProcess at NADA 2018
Dealer eProcess at NADA 2018 Come see Geoff, Steven, Jake, Samantha, or me at 2018 NADA in Las Vegas booth 4092C. Find out how! Yago de Artaza Paramo [email protected]
Mobile Swipe Functionality
New feature (long overdue 😳): Mobile swipe functionality. We have added new functionality to both the SRP and VDP pages on your website! Now when using a mobile device, users have the ability to ‘swipe’ through vehicle images in addition to the original functionality of clicking the arrows to scroll through images. If you have any questions let me know!…
Kill the Fixed-Ops Mailer
Kill the fixed-ops mailer. If your goal is to increase business to your fixed-ops services, I strongly suggest digital campaigns. Even if you are slow in the department only a couple days a week (Tuesdays? Wednesdays?), tune your digital campaigns for fixed-ops to run for a shorter week and move to incentivize those slow days. You have so much flexibility.…
Support Contact & Site Search
“72% of customer search your site for answers before they contact support.” I believe that, unfortunately, customers don’t see automotive dealers as “support providers” for the most part and that we don’t get as many questions as we should. Answers on your website promote interaction, increase trust, it brings overall business transparency. A well done list of answers also brings…
Target & Rank for Two Keywords on a Single Page
Google’s Aaseesh Marina: ‘You Can Target & Rank for Two Keywords on a Single Page.’ The topic of optimizing for one keyword phrase over multiple is nothing new and it has serious implications on how many pages (content) you have to dissect and build for your site. The question asked in the Google forums was: “I want to target 2…