Are you still playing with CDK’s 640×480 images? No pixelation, we can actually take native resolution images and offer your customers your inventory as it was meant to be seen. We started in the 90’s with 1 image because that is what Autotrader Magazines took. The size was 640×480 because it was the default size in most digital cameras at…
Category: inventory
DEP-i IMS Connects to vAuto via API
DEP-i IMS connects to vAuto via API for near real time inventory updates. Many thanks to Will McGinnis and Steven Warren for making this happen. Velocity!
PPC Campaign Problems
PPC campaigns without constantly inspecting inventory levels are a big part of wasted budget. I searched “land cruiser” from Lake Stevens WA and Google showed “Rodland Toyota” paid ad as my key words and geo matched their campaign. Upon clicking on their ad I landed in a zero results SRP. Could be that the dealer recently sold the only Land…
Introducing DEPi
We are proud to be introducing DEPi, the NEW Dealer eProcess Inventory Management System with unlimited exports, bulk inventory updates, HD photos, vehicle hot spots, 360-interior, video walk-arounds, hyper-zoom, window sticker module, & unlimited EVERYTHING. Read the official release: http://www.dealereprocess.com/dealer-eprocess-announces-a-new-inventory-management-system/
New Vehicle Mobile Menus
We have added new vehicle mobile menus that now list models the same way as on desktop, making it easier for customers to navigate to the vehicle they are looking for (see screenshots below). With the initial mega menus release we looked for a design that was compact as well as that it showed all the options in…
“Unlock” Price Generates 42% More Leads
“Unlock” price generates 42% more leads: I’m not a friend of gimmicks, and we have seen similar “forced click” strategies work only on smaller programs like for example two stage credit apps for secondary financing websites. The “unlock” idea came after the EOM imposed requirements of having engaged the customer before disclosing discounted prices beyond factory incentives. The results are…