Having live chat on your website is a great way to connect to your customers more. However, a poorly executed live chat can lead to many problems that can not only not be useful to your customers, but turn them away as well. There are many Common Live Chat Mistakes on Auto Dealer Websites you should look out for so…
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Sorry Edmunds & Yahoo Autos: Google Added Cars To Knowledge Graph
Google announced yesterday on Google+ that they have added car/automobile results to the knowledge graph. So now when you search for [2013 ferrari ff] (hint, who is your favorite search blogger, would make for a nice holiday gift) you will get the knowledge graph at the top right of the page: Google doesn’t say where the data comes from but there are plenty of free data sources out there for Google to use. As you can see, it shows name of the car, type of car, image of the car, the make, price, miles per gallon, engine sizes, other models, other configurations with a link to other searches related to it. When you click on the other cars under this one, it brings up the carousel effect, which looks like this: The sad part is that it will take away search traffic from Edmunds, Yahoo Autos and other car sites. Here is the mobile result, as you can see, you need to scroll to get to the search results: On Google Glass it is even harder to get to any … Continue reading →