Leaving #aaas2017 with a great present, a signed copy of Brian Pasch’s new book “Who sold it”. I can’t recommend it yet because I haven’t read it but I’m not finding many other Automotive attribution guides in the market. As you can see in my Goodreads profile I’ve read so far 40 books 📚 this year out of a 45…
Category: brian pash
4th Annual PGI Seminar
For the 4th year PGI shares the knowledge gained for the last 12 months with our dealers. The seminar is not a sales pitch but a deep view on what we learn and how that shapes what we do. When we work one-on-one we often times follow a pattern dictated by the business that we have together or by the knowledge we think we have in common with each other. The seminars allow you to see the thinking process behind what we are doing and specially the data that we are analyzing to set what we will do in 2014. 8:00am. . . . . . . . . . . . . . . . . .. Registration 8:30am – 9:20am …………….Nick Gorton: How to Use Big Data and Google Analytics to Help You Sell More 9:20am – 9:30am ………………… Break 9:30am – 10:20am …………..Yago Paramo: Using Digital Assets and Content 10:20am – 10:30am ………………. Break 10:30am – 11:20am ……………Dave Page: Exploding Website Conversion 11:20am – 12:20pm ………………Lunch 2 Small Workshops: Service Digital Appointments & Video 12:20pm – 1:30pm … Continue reading →