Automotive Entrepreneur
We will be attending Driving Sales on October 14th and 15th.
You will be able to find us at the Dealer E Process booth (no booth numbers at Driving Sales).
Remember that on the 15th Digital Dealer starts so we will be moving between both conferences.
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Nick Gorton on “Big Data and Google Analytics” https://www.youtube.com/watch?v=ToAdsEDerK8&feature=youtu.be
Reviews in Google places no longer take you from the SERP but they open in an overlay so you can go back to the SERP just by clocking out of the reviews.
No time left, call today. We just opened registration from 75 spots to 125. The seminar will be intense so be ready to take notes. Our goal is that you leave with action items that you can implement at your store and improve your dealer market presence. The stronger our clients are in digital media the stronger our company becomes. For the 4th year PGI shares the knowledge gained for the last 12 months with our dealers. The seminar is not a sales pitch but a deep view on what we learn and how that shapes what we do. When we work one-on-one we often times follow a pattern dictated by the business that we have together or by the knowledge we think we have in common with each other. The seminars allow you to see the thinking process behind what we are doing and specially the data that we are analyzing to set what we will do in 2014. Please RSVP as soon as possible with Courtnei @ 425.379.0483 EXT 109. There are only 75 openings for the … Continue reading →
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NEW VIDEO TAG TOOL There are several companies now building very high quality videos both for generic information and new inventory walk around. One of the problems is that there was no easy way to connect a unique video to a particular set of the inventory and distribute it. We built a new free tool in Autobase that allows you to add a video and tag it based in multiple parameters. You can tag a video to used cars, to new, certified, but even drill down to something like “new 2013 toyota corolla” so only those will have that video on the VDP. You can also tag “used with less than 75K miles” for those of you doing warranties on used cars. We built our websites so each vehicle can take 25+ videos so you can have automated videos, how to videos, unique dealer videos, etc. We really wanted this tool to coordinate the inventory with the website and bring a completely new layer of video possibilities for the dealers. In this case you will see that this Toyota Avalon … Continue reading →